Sales ledaership is changing

What should you be thinking about as a sales leader today?

Before you dive into the “how”, take a step back and reflect on what deserves your attention right now.
If you’re leading a sales organisation today, your calendar is full, your inbox is overflowing, and you’re juggling performance pressures, team wellbeing, and endless technology rollouts. But amid the noise, great sales leaders are asking sharper questions.Questions that cut to the heart of modern selling and leadership:

• Are we aligned on our purpose and strategy, or are we just chasing numbers?
• Do my managers coach for growth, or do they simply report on performance?
• Have we simplified our tools and processes, or are we drowning in complexity?
• Are our sellers developing the skills they’ll need for tomorrow—or just repeating what worked yesterday?
• Do we reward activity, or do we celebrate impact and customer value?
• And ultimately… am I leading my team through change, or just managing it?

These are the conversations that define the best sales leaders of today and they underpin the next evolution of sales leadership capability.
So if you’re serious about building a sales organisation that performs in this new environment start answeting these questions today or reach out for some support and guidance.